Albert Laurence School of Communication Arts : Assumption University
Assumption University Partners with FOURDIGIT to Develop Next-Generation Creative Professionals
Bangkok, Thailand – 30 September 2025– Assumption University, through its Albert Laurence School of Communication Arts, has announced a strategic partnership with FOURDIGIT (Thailand) Co., Ltd., Thailand’s leading digital solutions and creative innovation company, through the signing of a two-year Memorandum of Understanding (MOU). This collaboration aims to enhance capabilities and prepare emerging creatives to confidently tackle challenges in an increasingly competitive global marketplace.
This significant strategic partnership establishes a comprehensive operational framework across multiple dimensions, including the development of specialized joint curricula in Service Design and User Experience and User Interface Design (UX/UI) design, providing internship opportunities for students to gain hands-on experience in professional working environments, and the production of a research publication titled “The Future of Content Creators in Thailand 2025” for public dissemination.
This memorandum reflects an unwavering commitment to nurturing a new generation of graduates who possess both academic expertise and complete professional readiness. Collaborating with industry leaders like FOURDIGIT will serve as a gateway to invaluable learning experiences and knowledge accumulation, while providing students access to crucial insights for career advancement and contributing to Thailand’s sustainable creative economy development.
Assistant Professor Dr. Nutthaphut Pandjad, Dean of the Albert Laurence School of Communication Arts at Assumption University, said: “This collaboration with FOURDIGIT affirms the contemporary relevance of our curriculum and mission focused on practical education and future student preparation. This agreement will enable students to apply classroom theories to real-world situations through collaborative projects with leading digital companies in service design and UX/UI initiatives. The faculty takes great pride in providing students with direct experience from industry experts, which will help shape students into creative professionals who meet labor market demands.”
Meanwhile, Mr. Sunsern Suttichainimit, Executive Director of FOURDIGIT (Thailand) Co., Ltd., emphasized the mutual benefits: “FOURDIGIT is deeply honored to officially partner with Assumption University. Our company’s core mission is to create innovative digital experiences that drive meaningful transformation. We prioritize developing high-potential next-generation talent, which is crucial for achieving organizational objectives. This collaboration presents an opportunity to transfer industry knowledge and experience to future workforce contributors, while gaining fresh perspectives and ideas that will propel our innovation development even further.”
The memorandum remains effective for two years, with both parties committed to establishing a robust educational cooperation framework to enhance Thai graduates’ global competitiveness and collectively create positive impacts on the country’s creative industry development.