Albert Laurence School of Communication Arts : Assumption University

Create visual communication for brands and media. This career path is developed in the Creative Communication Design (CCD) program.

Graphic Designer

Graphic Designers create visual communication that connects brands with audiences. From logos and identity systems to digital and motion media, this career path is developed through the Creative Communication Design (CCD) curriculum, where students learn to combine creativity, strategy, and design skills for real-world communication.

Courses That Build This Career

Corporate Visual Identity
(AAD 2010)

Learn how to design visual identities that reflect an organization’s values and personality.
Students create logos, color palettes, and brand elements used in professional business environments.

Skills gained:
• Logo design
• Visual identity development
• Brand personality translation
• Professional presentation skills


Brand Identity System
(GDC 3105)

Develop a complete brand system with consistent visual rules across platforms.
Students learn how brands maintain strong recognition in print, digital, and social media.

Skills gained:
• Brand guidelines creation
• Typography systems
• Cross-platform consistency
• Strategic brand thinking


Motion Graphics and Storytelling
(CDI 2202)

Explore how animation and narrative bring ideas to life.
Students create motion graphics that communicate messages in engaging and memorable ways.

Skills gained:
• Motion design
• Visual storytelling
• Time-based media design
• Concept development

Future Career Opportunities

• Graphic Designer
• Brand Designer
• Visual Communication Designer
• Motion Graphic Designer
• Creative Designer in agencies or companies